Guild for Good:
2025 Golf Invitational

In 2025, Guild Mortgage grew their annual charity golf invitational from a single event in San Diego to a regional event all over the country. This was a chance to both elevate the brand and streamline the creation of assets. I functioned as a creative Director on the project, overseeing Social Design House to create the branding and asset kit for this expanded event. We built the assets kit in Canva to allow diverse teams across the organization to create assets without need for heavy marketing support.

Style Guide

Our team of designers provided a comprehensive style guide to serve as a roadmap for the various teams working on the event, ensuring consistent and cohesive branding across all assets. Covering logo usage, color palettes, typography choices, and the event mascot, this style guide served as a source of truth for all of the teams involved.

Event Photos

Photos from the event featuring assets made by the Guild creative team including signage and swag.

Credits

Account: Adam Phillips

Creative Direction: Mary Cronley

Design: Sandi Suter

Photography: Austin Gaines

Photography: Josh Rogers

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